Frequently Asked Questions
Answers to the questions
we hear every week.
Pricing, timelines, deliverables, and what it's actually like to work with us. If your question isn't here, just ask.
How much does a custom website cost?
Our packages are Starter ($499 one-time + $49/mo), Growth ($999 + $99/mo), and Premium ($1,999 + $149/mo). Most small business sites land in the Starter or Growth tier. No hidden fees, no long-term contracts. See full package details ❯
How long does it take to build a website?
Most websites go live within 14 days of project kickoff. Larger projects with custom integrations or e-commerce can take 3 to 4 weeks. We give you a specific timeline before you commit.
Do you offer ongoing support after launch?
Yes. Every package includes monthly hosting and maintenance covering backups, security, updates, and content edits. You can also add monthly SEO or AI automation as separate retainers.
Can I cancel my plan anytime?
Yes. No long-term contracts. Cancel anytime and we hand over your most recent backup so you walk away with everything.
Will I own my website?
Yes, 100%. Your domain, your site files, your content, your customer data. If you ever leave us, you take everything with you. No hostage situations.
Do you build with WordPress or custom code?
Depends on what fits your needs. We build on WordPress, Shopify, Webflow, and fully custom stacks. We recommend the right platform based on your goals, team size, and how often you'll edit the site yourself.
Can you redesign my existing website?
Absolutely. Site redesigns are one of our most-requested services. We'll audit your current site, identify what's hurting conversions or SEO, and rebuild from the ground up, usually within 2-3 weeks. Learn more about web design ❯
Will my website be mobile-friendly?
Yes. Every site is mobile-first. Over 60% of traffic is on phones, so we design for mobile first and scale up to desktop. Your site passes Google's Mobile-Friendly Test on day one.
Can I update the site myself after launch?
Yes, every site ships with a CMS or admin you can use to add pages, edit text, and swap images. Or let our maintenance plan handle updates for you (most clients prefer that).
How long does SEO take to work?
Most small business sites start seeing meaningful ranking movement in 3 to 6 months, with the biggest gains in months 6 to 12. SEO is compounding, the work pays off over the next year, not next week. Anyone promising overnight results is selling tricks Google will eventually punish.
Can you guarantee a #1 ranking on Google?
No, and you should run from any agency that does. What we can guarantee: real keyword research, technical SEO done right, content that ranks for the queries it targets, and monthly reports so you see the progress.
What's the difference between SEO and paid ads?
Paid ads stop the moment you stop paying. SEO is an asset, once you rank, you keep getting free traffic for months or years. Ads are fast (results in days), SEO is slow (results in months). Most businesses do both.
Do you do local SEO?
Yes, local SEO is one of our specialties for service businesses. We optimize your Google Business Profile, build local citations, create location-specific landing pages, and target "near me" queries.
Do I have to handle hosting myself?
No. Every package includes managed hosting, daily backups, free SSL, malware scanning, and 24/7 monitoring. You never deal with cPanel, DNS records, or server config, we handle the entire stack.
What's included in maintenance?
Daily backups, security monitoring, software updates, uptime monitoring, performance tuning, broken-link scanning, and a monthly allotment of content edits. Premium plans add more update hours and faster response times.
What happens if my site gets hacked?
We restore from the most recent clean backup, identify the entry point, patch it, and harden the site against re-entry. Included in your plan, no emergency surcharge. Most clients are back online within hours.
Do you maintain sites you didn't build?
Yes, about 40% of our maintenance clients have sites we didn't originally build. We audit the existing site, document what's there, and take over from there.
Do you build e-commerce stores?
Yes. We build on Shopify, WooCommerce, and custom Stripe stacks. We recommend the right platform based on catalog size and complexity. See e-commerce details ❯
Can AI automation actually save me time?
Yes, for repetitive work like lead capture, customer-support tickets, follow-up emails, and CRM updates. Most clients save 5-15 hours/week per workflow we automate. We'll tell you upfront if AI is overkill for your volume.
Will AI replace my team?
No, it frees them up. Clients use AI to handle the boring 30% of every job so their team can focus on the 70% that requires a human. Teams get more done, not smaller.
How much does a logo cost?
Logo and brand-identity work is delivered alongside the standard Starter / Growth / Premium packages, or as a standalone branding project. Standalone logo and brand quotes available on request, contact us with your needs.
Can branding be done separately from a website?
Absolutely. About 30% of our branding clients aren't building a website with us, they already have one, or they're doing brand first and website later. See branding details ❯
What's a good landing page conversion rate?
Industry average is 2.35% across all industries. Top 10% of pages hit 11%+. Most of our clients land between 5% and 15% depending on offer and traffic quality.
How is a landing page different from a website?
A website tells your full story across many pages. A landing page does ONE thing: convert someone who clicked an ad. No nav, no footer links, no distractions, just headline, value prop, social proof, and a form. Learn more ❯